STARKVILLE – MSU Athletics announced that The Bulldog Initiative has been named the Official Collective of Mississippi State Athletics. This strategic sponsorship executed through LEARFIELD’s Bulldog Sports Properties will ensure Mississippi State student-athletes further capitalize on their name, image, and likeness opportunities. The Bulldog Initiative was created with the goal of helping MSU student-athletes promote the […]
MSU Players use NIL to Send Starkville Kids on Christmas Shopping Spree
Three days before Christmas, Bulldog Initiative athletes Nathaniel Watson, Jett Johnson, and Will Rogers treated 22 Starkville-area children each to $200 shopping spree at Academy Sports. Robbie Faulk of 247 Sports captured the moment with this article. WTVA News was also there to talk to some who participated: VIDEO – MSU football players give back […]
The Bulldog Initiative Joins the Fight for Literacy
The Bulldog Initiative is joining the Fight for Literacy, a national campaign to impact the childhood literacy crisis through the power of sports. In doing so, also provides contributors with a tax-deductible option for benefiting MSU student-athletes who use their platforms to promote this worthwhile cause. “Over the past several months, we have been pleased […]
Winfield Discusses The Bulldog Initiative With Bulldogs247
David Murray of Bulldogs247 spoke with Charlie Winfield, director of The Bulldog Initiative, about what The Bulldog Initiative is and isn’t, NCAA and SEC rules regarding NIL and more. Click here to read Part I Click here to read Part II
The Bulldog Initiative Announces Launch of Website and Contributor Portal
For the past few months, The Bulldog Initiative has worked behind the scenes to build support for its efforts through its private fundraising phase. Today, those efforts turned more public as The Initiative launched its website that includes a contributor portal for monthly, quarterly, annual and one-time donations. “During our initial phase, we have traveled […]
The Bulldog Initiative Announces First Round of Agreements
Founder Charlie Winfield formed The Bulldog Initiative with the mission of helping Mississippi State University student-athletes take advantage of their Name, Image and Likeness rights, which are now recognized by Mississippi law and NCAA policies. The Initiative took its first step toward fulfilling that mission by announcing agreements with 11 MSU student-athletes: Jett Johnson, Will […]







